Target Audience

The work and research done on target audience should really have been posted prior to the completion of some of the pieces however, it is still extremely useful to look at the audience and recieve feedback in order to know what could be improved on the project so far.

Foo Fighters are a vastly popular alternative rock group. Their fanbase is extremely wide and therefore pinpointing one or two demographics of the audience would be near impossible. Jacob has done some research into which magazines have articles about them, and how often they appear on the front covers of popular magazines.

He found out that they have appeared on the front cover of Kerrang! 27 times. Information like this can be used to start defining the target audience. The readership of Kerrang! has changed over the years, mainly reaching out to ages between 14 and 26. Although this is just one magazine, and wouldnt give a complete idea of our target audience it is a starting point. The age group is fairly young, and you can draw some conclusions from this. For example, as the age group is this young it is likely that they are not on a high income, but as the magazine Kerrang! is quite a respected magazine in the industry, they may have some form of income, even if it is not high.